TED stands for technology, entertainment and design, three extensive fields that are shaping the future of society, but the TedX scenarios take things a little further, discussing “ideas worth spreading.” In September of this year, The Voice of Guanacaste was invited to participate in TedX Nicaragua, and now we have the honor of being invited to TedX in Santiago, Chile.
Guanacastecan Cesar Rodriguez, advertising director of The Voice of Guanacaste, is the only Central American speaker. The rest of the participants are from Chile, Argentina, the United States and Germany.
The fourth edition of TedX Santiago de Chile, will be held the evening of December 5th in the CorpArtes Theater, with the central theme “Big Small World”, which focuses on people who are challenging the status quo of small communities as well as societies.
“I will talk about how a small hyperlocal journalism project in the least populated province of Costa Rica can serve to challenge the status quo of traditional media and can take issues that are not normally given visibility or are not of interest and put them on the agenda of decision makers,” Rodriguez said.
Rodriguez Barrantes studied law at the University of Costa Rica, loves education and currently is the advertising director of The Voice of Guanacaste.
“At The Voice, we do hyperlocal journalism of global quality and this is the most powerful idea that we can sell to the world, that it is possible to do the highest quality journalism in rural areas,” he added.
As part of his job at The Voice of Guanacaste, he has done noteworthy work in campaigns like Cuentele un Cuento (Tell a Story), in which more than 800 books were collected for children in the province, and the current project, Crecer Leyendo (Grow Up Reading), which has set up 78 points across the country to collect children’s books.